President’s
Message- Nahid Casazza
A Small Group Can Change the World
One of the most powerful things about coaching is the way it transforms the wisdom, experience, and brain-power of individuals into a synergistic force that propels people to a level of achievement they never could reach on their own.
Now, imagine putting a small group of coaches together on one team – how much can that achievement be multiplied?
Well, we got a taste of it this February, when approximately fifteen ICF-OC coaches decided at the last minute to “throw together a little something” to celebrate coaching week. That “little something” turned out to be a MAJOR event in Orange County, with twelve amazing coaches speaking at Chapman University’s Irvine campus, and more than 100 participants benefiting from a day packed with learning and personal growth.
But even more amazing: the entire event was planned in less than four weeks! If you blinked and missed the January meeting, you missed the entire process. Wow!
Here's what happened ...

Next
Chapter Meeting Thursday, March 8, 2007
Business And Coaching Excellence Program
5:00 - 6:00pm
SALES & CONTRACTING FOR CORPORATE COACHING
Presented by Rachael Lewis, MCC
According to Peter Block, "The point of maximum leverage for the [coach] is...during the contracting phase of the project." Rachael Lewis, MCC, will present an interactive workshop on Sales & Contracting for Corporate Coaching. We will discuss how to:
- identify the corporate need you can fill and the value you bring, in business terms
- prepare a proposal and contract
- develop an ongoing relationship
Rachael Lewis is an Executive & Team Coach with over 15 years management experience leading geographically and culturally diverse work teams on three continents. One of the first Coaches credentialed by the International Coach Federation, Rachael is a Master Certified Coach and is certified in numerous Organizational Development and Behavior Assessment Tools including DISC, PIA&V/Workplace Motivators, Performance DNA/Job Competency and 360o Multi-Rater Feedback. Rachael has had the privilege of providing Coaching, Assessments, Team Retreats and Training to clients such as Skidmore, Owings & Merrill LLP, Dr. Pepper/7up, Sears, Toyota, Sony Pictures, Verizon, Oracle and Radio Shack and has worked with leaders and teams at all levels of these organizations.
Headliner Event:
6:30 - 8:30pm
BEST PRACTICES IN CORPORATE COACHING
Presented by: Best Practices in Corporate Coaching Programs Panel
As more organizations incorporate coaching into their employee and leadership development efforts, the body of knowledge about what works and what doesn’t in corporate coaching grows.
Please join International Coach Federation – Orange County for the annual “Best Practices in Corporate Coaching Programs” panel.
Representatives from corporate coaching programs will be discussing:
- Why their organizations chose to implement a coaching program
- Who’s getting coaching and who’s providing coaching
- What results occur from coaching and how success is measured
- How coaches are selected
Register today to learn about how successful coaching programs work and how you can deliver results for your organization or your client organizations.
Event
Registration

Coaches Toolbox
*Crucial Conversation: A discussion between two or more people where (1) stakes are high, (2) opinions vary, and (3) emotions run strong. Some examples are: Ending a relationship, dealing with a rebellious teen, critiquing a colleague’s work, asking a friend to repay a loan, and talking to a co-worker who behaves offensively.
How emotional do you get when you have to handle a crucial conversation? One of the ways to gain control over your emotions is to ask yourself questions, which brings blood back to your brain and helps you think more rationally about how you want to handle the conversation.
When you’re in reaction mode in a conversation, one thing to look at is the stories you make up:
1. Victim (it's not my fault),
2. Villain (it's all your fault)
3. Helpless (there's nothing else I can do)
When you catch yourself in one of these modes, ask yourself:
1. Victim Story: What am I pretending not to notice about my role in this situation?
2. Villain Story: Why would a reasonable, rational person behave this way?
3. Helpless Story: If I really wanted these results, what would I do?
Answering these questions help you shift to a less-reactive position, so you can open up the dialogue and have a more productive conversation.
* Michael L. Poore was last month’s presenter on Crucial Conversations. The above information summarizes one tool from his presentation and from the book Crucial Conversations, Tools for Talking When Stakes Are High.

Coach Spotlight
Jerry Beck, President
LeadershipSolutions Group (aka TURBOCoach)
949-497-5878
jerry@leadershipsolutionsgroup.com
www.leadershipsolutionsgroup.com
maximizing performance and profitability!
1. Do you have a specialty area?
Typically, my clients are mid-senior level managers inside organizations, or solopreneurs. There are always different "cultures" to address in organizations or any business which suggests a transition from what we know to where we might view things differently.
2. What was your profession before becoming a life coach?
For 30+ years I was in the government and commercial recruiting industry. Until a couple of years ago I still owned a recruiting/staffing company in San Francisco. Because I dealt with so many individuals transitioning to one job from another/moving into retirement/changing careers altogether, I found that coaching was a natural progression from years of counseling for those making career moves and changes.
3. What do you think the general public does not know nor understand about coaching?
There’s still a lot of confusion around coaching being a kind of “therapy”…. in one context it is similar, as it allows for healing and new perspectives. However, I’ve referred half a dozen clients to therapy where they were clearly “stuck” in an old story.
4. What do you think are the pitfalls of coaching?
"Assuming" that it's for everyone. Taking on clients that are either uncoachable, or the wrong fit. My biggest concern is that so many are calling themselves coaches when they've had no training or real understanding of the process.
5. Describe a rewarding experience you’ve had in your business
Several years ago I had a conversation with a young man who was working as a recruiter and wanting more than anything to be a dancer/choreographer. I coached him for about six months and then didn't hear from him for several years. About two years ago he called, because he was leading a dance troop at the annual Laguna Art Festival. When I went to see the performance, he pulled me aside and told me that our conversations had literally changed his life. He'd been dancing for several years and had just graduated to a choreographer position and had his troop performing all over Southern California. It truly brought home to me that we don't know the impact we have on others - and how careful we need to be as a result!

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